The brief for this piece was to develop a concept for the Aldi Pure Tropics Flavoured Coconut Water range. To develop the packaging, watercolour paintings were created, scanned and digitally re-worked slightly to make them appeal more as a front of pack illustration. The soft, yet slightly rough texture of the water colour paintings was chosen for this piece to reflect the raw and natural flavour of the pure coconut water. This effect also provides a light, summery atmosphere which, paired with the flavours inside the pack, would transport you straight to a tropical island.